Sweetlife Bakery & Cafe Shuts Down

Co-owner of San Anselmo Ave. gathering spot writes, "It is with a heavy heart that I closed the doors to Sweetlife."

Just 15 months after the Sweetlife Bakery & Café began sending a bevy of sweet and savory aromas wafting around San Anselmo Ave., owners Jennifer and Dana Sulprizio have pulled the plug on the popular local gathering spot.

The Sulprizios could not be reached for comment, but Jennifer Sulprizio confirmed the closure on the café’s Facebook page this week.

“It is with a heavy heart that I closed the doors to Sweetlife,” she wrote. “Just as it has been said that ‘Sweetlife was a wonderful addition to the community,’ so too have Sweetlifes' patrons and employees become a wonderful addition to my life. I will remember you always and have cherished the time we spent together. Thank you everyone for your support and kindness.”

A former employee who declined to be named told Patch that Jennifer Sulprizio told employees on Feb. 14 that it was their last day, noting that the rent was too high and that she couldn't keep the place open any longer.  

Sulprizio’s Facebook post drew a number of disappointed commenters, including Heidi Mejía, who wrote: “I am so very sorry. We were there at least once a week, and we grew very fond of everyone. Michael Mejía and I wish everyone our very best, and hope to see you all locally. It would be a terrible shame for San Anselmo to lose such great talents

The Sulprizios have a long history in Marin. They owned the Olema Inn from 1998 to 2007, when they sold it to Carole and Thomas Wiltshire before they moved to Nova Scotia, where Jennifer Sulprizio grew up. The Wiltshires sold the Olema Inn in 2012 to Margaret Grade and Daniel DeLong, who also own the currently closed Manka’s Inverness Lounge.

The Sulprizios returned to Marin and opened Sweetlife in November 2011.

Check out what else is on San Anselmo – Fairfax Patch:

  • San Anselmo’s Cheapest Homes: 27 Rutherford Avenue
  • Mother Won't Bring her Daughter Back from Holland
  • Does the Marin Sheriff's Office Need a $370K Armored Truck?
  • College of Marin Enrollment Is Down
  • Fireball Streaks Across North Bay
  • Pet Food Express Opens in Red Hill Center on Feb. 20
  •  Lanna Thai Closes and Auryn Thai Cuisine Opens in its Place
  •  Meet Your Expanded San Anselmo-Fairfax Patch Team

For local news wherever you go, follow us! And don't forget to sign up for our daily e-newsletter, delivered straight to your inbox.

Tucker Murphy February 24, 2013 at 07:12 PM
What Fairfax and San Anselmo truly lack is a good pub/grill that is kid friendly where one can watch sports on tv. This building or one of the many vacant buildings could house something like this as a viable business.
BillBob February 27, 2013 at 10:44 PM
Tucker, I could not agree more. A pub/grill/tavern style restaurant and bar is desperately needed. In fact, the moment I walked up to Sweetlife and saw that they had closed, I thought, "hmm, this would be a good spot for the San Anselmo Tavern." Almost everyone I talk to about this agrees. Take note future restauranteurs, no more chi-chi wine bars, but a good old, down-home pub/grill/tavern. The people are practically begging for it.
pelo cycling • fitness March 04, 2013 at 02:51 PM
Sad to see another small business try and fail. Whatever goes into that location needs lots of support! Here's some good business news! Pelo Cycling & Fitness opened in April last year and is doing great! People from all over Marin are having a great time burning fat, getting fit and feeling great. Check out www.pelofitness.com for more info.
George Carewe April 16, 2013 at 09:45 PM
I too wonder when all comments made public blame the landlord. I have been to Sweetlife quite a few times and basically enjoyed it. With all the money they sunk into baking equipment it makes me wonder if their business plan called for selling items wholesale along with running a restaurant and that side of it never got off the ground.
Jennifer July 10, 2013 at 08:56 PM
Thank you George, You are absolutely correct. That was the plan. The truth is I, Jennifer Sulprizio, while loving the Sweetlife and it's patrons, was exhausted and could not physically or emotionally sustain the operation in the long run. Wholesale was just beginning and my bread baker walked out. My landlord is shrewd, no doubt about it, but it was not that alone that lead to my decision. I have two children, age 10 and 13, and within a week of losing my bread baker a parent of my son's classmate mentioned that I had 60 months left with my son before he left for school. This was about the same time that the owner of the Thai restaurant on the other end of San Anselmo passed away. I simply decided that while I loved Sweetlife, ultimately I did not want to sacrifice the time I have with my family for the sake of Sweetlife's success. When I think of Sweetlife now I am saddened that it was so short lived. It was a dream I had since I first baked with my grandmother in Nova Scotia at the age of three. Some stars burn bright and fad fast. That was the case with Sweetlife. Sincerely, Jennifer Sulprizo p.s. To be sure, prospective tenants of San Anselmo should ask themselves why the town has such a high turn over rate and vacancy problem.


More »
Got a question? Something on your mind? Talk to your community, directly.
Note Article
Just a short thought to get the word out quickly about anything in your neighborhood.
Share something with your neighbors.What's on your mind?What's on your mind?Make an announcement, speak your mind, or sell somethingPost something
See more »